Rudo and Tecnico invite you to enter the magical world of "los enmascarados" - the masked heroes of Lucha Libre.
Tequilas Rudo and Tecnico are inspired by Lucha Libre, a spectacular and extremely popular Mexican style of professional wrestling, and its rich cultural traditions. Lucha Libre is not only a fascinating live event or an athletic form of a riveting storytelling; it is tightly intertwined with many aspects of the modern Latino pop culture - from urban graffiti and tattoos to movies, comic books and music. Loved by the millions of loyal fans, Lucha Libre is an important part of Mexican heritage and is quickly gaining foothold in the USA.
All Lucha matches are based on the eternal confrontation between forces of good and evil, represented by two groups of wrestlers: Tecnicos, noble fighters and heroes, and the famous villains of the sport - brawlers and rule-breakers Rudos.